Let us first welcome you to Run & Ride, well our website anyway. We hope you notice that we’re not some big corporate giant but instead a very professional medium sized company based in Staffordshire right on Cannock Chase. The business is run by cycling, running, walking; well outdoor sports enthusiasts. We all have a true passion for the outdoor and we feel that this always transfers into how we operate the business. We don’t just talk shop we get out there and enjoy it and it's this that's so important when dealing with you the customer. You see because we have a genuine passion for the sports. We are able to offer knowledgeable and honest advice, not just what we’ve read in a booklet. 

The brands we stock such as Scott, Cannondale, Whyte, Frog, Genesis, Garmin, OTE, Madison are in the store because we love their products. We've been out and tested them or we own products from them ourselves. Tried and tested and guess what if they fail we stop using them and we stop selling them!

Please have a look around the site. We hope you like it. You'll find products from a number of big brands but you'll also find products from a few smaller lesser known ones too such as Spokesman clothing, Accelerade nutrition and Ginger & French gifts and cards. You’ll also notice we've tried to make the experience as good and simple as possible therefore we've included "click and collect", online finance option so you can do all the paperwork from your own home. We also have a fantastic customer rewards program to support those who support us. 

Finally we'd like to touch on our pricing policy. We understand that we need to be competitive therefore we offer a price match policy on hundreds of items. It's really simple, just click on the option on the page and send us the details. Couldn't be easier.

Well we'll leave it there for now. Once again thank you for visiting our store and we hope you enjoy your experience. And please remember if you have any questions then feel free to ask.

Unit 4A Chase ViewWalkers Rise Hednesford WS12 0QU
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    Run and Ride Bike Fitting

    Run & Ride are now able to offer a number of options for those looking to improve their fitness and well being. From a basic bike fit to a performance test to physiotherapy all in our Perfromance Hub at the Hednesford store. 

    Bike Fit - From £100

    Bike Fit and Pedal Interface Setup

    Eliminates the guesswork and heps ensure that your bike feel right for you so you can enjoy your riding and perform at your best. A professional bike fit is an investment in your comfort and performance that will pay off ride after ride. If you are a new cyclist then a fit is a great way of learning about fit, feel and set before you really get going. We can help eliminate issues before they even happen preventing possible injuries and disscomfort later on down the line. 

    If you already have injuries from previous sports which is cuasing you problems then a bike fit is a must. Taking into account these injuries we can adjust your set up and position to helprevent any further issues and help make your riding as comfortable as possible. 

    You may be looking to squeeze every watt for performance ready for the race season. If this is the case then a change in position can help you become more efficent and increase your performance so you can compete at your highest level. 

    What The Fit Includes

    • Rider Interview
    • Physical Assessment off the bike
    • On the Bike physical assessment using power meter
    • Video Analysis using self levelling lasers and motion camera to detect movement
    • Position assessment inc - Frame design, handle bar and stem saddle and seatpost assessment.
    • Cleat and pedal interface assessment (Includes everything listed on the pedal interface setup)
    • Fit Report 

    Length Of Fit - There is a lot of deatil to go through during a bike fit and we like be thorough. Please allow for between 2 / 2.5 Hours for the fit to be completed

    Booking Options - We understand that people aren't always free during the standard 9 to 5 monday to friday therefore we do offer not only do offer fits during these hours but also during evenings and weekends. Please ring for more details

    * Please note that Shims, Wedges, Spacers and additional parts not included. If required the cost of these item will be discussed during the fit 

    You can book in a number of ways;

    Email: info@runandride.co.uk
    Landline: 01543 877745

    Second Fit - £50

    Ideal if you've been fitted on your summer bike and your just about to get your winter bike out of storage.

    The same service as the pro fit but for your second bike. This can be done at the same time as your 1st fit or during the next 3 months.

    Since we’ve already sized you up and know what your measurements are the cost is only £50 

    Pedal Interface Set Up - £30

    Did you know there are 10 individual changes that can be made to your position just by adjusting the cleat , shoe and pedal system.

    The pedal interface drives the lower extremity biomechanics so having the correct fit is a must. In our view it's also the one area that people pay less attention too yet can be far more important than anywhere else on the bike. 


    ·       Cleat Adjustment

    ·       Wedging

    ·       Cleat Rotation

    ·       Cleat Shimming

    ·       Foot Assessment

    ·       Pedal Stroke valuation

    ·       Shoe adjustments


    We fit your bike to a stationary trainer to assess your set up and pedalling action. By using our bike fit kit which includes the latest Forefoot Measuring Device, Self-levelling Laser kits and motion cameras we can assess and make changes

    Length Of Fit -  30 to 40 Minutes

    * Please note Shims, Wedges, Spacers and additional parts not included  

    To Book:

    Email: info@runandride.co.uk

    Landline: 01543 877745

    Performance Testing - £15

    Training with Heart rate is now the standard whilst training with power is becoming more and more assessable every year. All the new tech is fantastic for being able to dial your training so you get the best out of your time. Of course knowing how to do this can be a task in itself and thats where we can help. 

    If you're looking to get more out of your training and want to understand how training to power or heart rate can help you improve then we can assist. By carrying out an FTP test on one of our indoor units we can set up your training zones and give you the basic understanding about how to structure your training to achieve your next goal. That might be weight loss or improve you speed, it all starts with knowing where you are and then you can plan where to go next. 

    If you are training hard and want to track your performance than an FTP test is a great way of setting a base line and then showing how much you've improved. Carried out in a closed environment, test conditions can be replicated for every test so you know if you are performing better or worse / if your training is working for you or not. If you're working towards an important goal then we'd recommend a test every 4 to 6 weeks to help track performance. 

    Indoor Training Sessions - £4 per session

    We're now able to offer specific indoor training sessions every Tuesday and Thursday night from 6.30pm until 7.30pm. These are intense sessions designed to push your capability and keep you fit throughout the winter period. Carried out on state of the art indoor direct drive trainers from Elite and Tacx, we link up to Zwift to make the sessions as interactive as possible. These are group sessions (6 at a time) and we encourage a bit of encouragement and competition throughout the group. We prefer you to have a subscription to Zwift (£12 per month) but if you haven't then we will set you up on the stores for the purpose of the session. Every session will have a leader that will instruct, monitor and encourage you throughout the session.

    If you book for the 8 week program than it will also include 2 x FTP tests to help monitor your performance 

    You will need to bring along your own bike that will be fitted onto the trainer for you. 

    We have limited spots available each week so pre-booking is recommended

    Physiotherapy - £35

    'Lets face it injury sucks!!!!' Fed up with Tight Muscles Struggling to move due to Tightness or Injury ? Want to kick back and have a recovery massage after a hard training session?

    Treatments/Sports massage include Pull & Tight muscles , legs, arms , shoulders, back etc. Shoulder injuries Achilles' problems Plantar Fasciitis (foot) Lower back discomfort How to book , give Alison a call on 07752 276471

    Cost £35 per session. Each treatment lasts about an hour .....

    Place: Run and Ride Hednesford

    AMG Fitness and 3R Sportsmassage has been established for over 7 years . Looking after individuals & people, athletes in the Mid Staffs area. These include British champions, and international athletes.

    Alison from AMG is a member of Cannock & Stafford AC and has travelled the world competing. She has won British Titles and International championship medals She knows how important it is to reduce the risk of injury, but when it happens the important thing is to return to full function as quickly as possible . But also to stay in good condition in order to be at my best during competition. Sport massage helps in some many ways , from helping to recover from injury as quickly as possible to being fully prepared and ready to compete at the highest level. 

    To Book - 07752 276471

    Coaching - Price Depending On Plan

    Are you looking to take your perfromance to another level? If so then we can help improve your running or cycling. From an occasional one to one training session to structured plan to help you hit a long term goal we can help. Please get intouch for more details

    Book now Email: info@runandride.co.uk   Landline: 01543 877745

    Quick Contact

    01543 877745 sales@runandride.co.uk Unit 4A Chase View Walkers Rise Hednesford WS12 0QU

    Opening Hours

    Lichfield Store Address

    38 New Minster House

    Bird Street

    Lichfield, Staffs

    WS13 6PW

    Christmas Opening (Hednesford)

    24th 9am - 3pm

    25th / 26th - CLOSED

    27th / 28th / 29th 9am - 5pm

    30th 9am - 6pm

    31st 9am - 4pm

    1st 9am - 6pm

    Christmas Opening (Lichfield)

    23rd 9am - 5.30pm

    24th/25th/26th/27th/28th - CLOSED

    29th/30th 9am - 5pm

    31st/1st - CLOSED

    Opening Hours (Hednesford):

    Monday to Saturday: 9am - 6pm
    Sunday: 9am - 4pm

    Opening Hours (Lichfield):

    Monday: 10am - 4pm

    Tuesday to Saturday: 9.00am - 5.30pm

    Sunday: - CLOSED


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